Wednesday, May 25, 2005

EA Sports Kill It At E3


E3 EA Video Board 1
Originally uploaded by troybenton.
The EA Sports video board was by far and away the most impressive physical exhibit I have ever seen. It was at the E3 conference in LA. No one could leave the room until they had watched the loop a few times.

It was a seamless 360 degree video board and everyone stood in the middle and the game preview played around you so it was like you were in the game. So when they played the football example, the offense was on one side and the defense on the other and you felt like you were going to get crunched.

Phenomenal.

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